Books by Richard Tubb

Welcome to the literary corner of, where I’ve distilled the wisdom I’ve gained from years in the IT and Managed Services industry into pages you can hold.

Here, you’ll discover a collection of lived experiences, hard-won insights, and practical strategies.

After two decades (and counting!) of writing blog posts and delivering presentations, my books represent a natural evolution in sharing knowledge in a more reflective format.

So, are you ready to explore the challenges and triumphs of IT entrepreneurship through a new lens?


Richard Tubb – Meet The Author

Richard Tubb, known as “The IT Business Growth Expert,” brings two decades experience to the table as a former Managed Service Provider (MSP) owner and industry consultant.

His journey from managing his own MSP business to becoming a leading voice in the global Managed Service community has equipped him with a unique perspective.

Richard’s passion for helping IT business owners reclaim their time and build sustainable enterprises shines through in his writing.

Each book is crafted to serve as a field guide, meant to be read, re-read, annotated, and kept close at hand as you navigate the challenges of entrepreneurship in the tech world.

Richard's books on Amazon

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Business Networking for Geeks

You can be the best IT company in the world, but if nobody knows about you, what’s the point?

But, if you wince at the thought of shaking hands with strangers and talking about yourself at networking events, then you’re not alone.

In this book, I share my journey from networking novice to confident connector, offering real-world, practical advice to make business networking work for you.

Drawing from my own experiences growing an IT company, I’ve developed a specific set of techniques that not only yield results but might even help you enjoy the process of business networking.

Whether you’re navigating online interactions or attending in-person meetings, this book is designed to transform your approach to business networking, helping you build meaningful connections and grow your IT business effectively.

So, are you ready to step out of your comfort zone and into a world of new opportunities?

Buy now on Amazon

The IT Business Owner’s Survival Guide

How to save time, avoid stress and build a successful IT Business.

Running an IT business is hard. As an IT business owner you need to wear dozens of hats each day including being a Senior Technician, a Salesman, a Bookkeeper, a Marketing Manager, a Social Media Guru and an Administrator. It can all be very stressful.

This book provides an easy to read guide for business owners who are struggling to cope with the day-to-day stresses of running an IT business and helps them regain control and achieve success for themselves and for their business.

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Mistakes MSPs Make

The five most important mistakes IT Managed Service Providers make which cost them time and money.

This eBook is aimed at IT Managed Service Providers (MSPs) and aspiring MSPs who want a quick and succinct answer as to the building blocks of growing a successful IT Managed Service Provider business.

In my role providing expert help to IT companies, I get to work with some of the best MSPs in the world. To date, all the most successful MSP businesses I’ve observed are those who have avoided or overcome the five mistakes presented within this guide. I hope by sharing this information, you can avoid these mistakes and grow your own IT business more rapidly.

Buy now on Amazon

Final Words

Thank you for your interest in these books, it means the world to me.

I’ve poured my own journey, experiences, insights, and strategies into these pages, hoping they’ll serve as valuable resources in your own entrepreneurial adventure.

But this journey doesn’t end here. I’m always eager to hear about the challenges you’re facing and the topics you’d like to explore further.

So let me ask you, what hurdles are you encountering in your IT business? What subjects would you like to see covered in my next book?

Your input is invaluable in shaping future content that truly addresses the needs of our community.

“If you spend all day working on client support queries – and no time working on growing your business – you’ll never make any forward progress.”

Mistakes MSPs Make - The Five Most Important Mistakes IT Managed Service Providers Make Which Cost Them Time and Money

“Are you pricing your services so low that people are reluctant to buy because they think there is a catch? The rule of thumb is – if you think your pricing is too low, then it probably is.”

Mistakes MSPs Make - The Five Most Important Mistakes IT Managed Service Providers Make Which Cost Them Time and Money

“The human brain is a powerful thing, and you can remember a lot of things, but it’s not very good at being a task list. The more things you keep in your head, the less likely you are to remember what is important.”

The IT Business Owner’s Survival Guide: How to save time, avoid stress and build a successful IT business

“We’re all very comfortable with the idea of a To-Do list - but how many of us have considered putting together a NOT to do list? A list of things that we shouldn’t do each day?”

The IT Business Owner’s Survival Guide: How to save time, avoid stress and build a successful IT business

“Effective networking is about building relationships where work opportunities happen naturally, not from enforced business card swapping.”

Business Networking for Geeks

“Falling into this trap of spending all your time having the same conversations with someone you already know can leave you feeling as though you’ve wasted an opportunity to meet new people.”

Business Networking for Geeks